What if we told you that something as simple as a t-shirt design could help promote kindness in the world? You would think we were out of our minds, but the truth is that every time you wear one of our tees, people notice. They smile at you. They read the saying on the tee out loud because it resonates with them. These strangers take a moment out of their day to share a small moment with you.

We believe the world is filled with kind, beautiful people filled with the greatest of intentions. Our goal is to inspire others to think the same and empower their little ones to follow suit. We're here to encourage connection — real, human to human connection — even if it's sparked by something as simple as what's on your t-shirt.